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The Emotions of Market Losses

Tuesday, November 1, 2011 @ 07:11 PM

Over my career as an Investment advisor Raleigh NC, I’ve been witness to at least 2 (and maybe now 3) economic recessions. Unfortunately, every time a large market dip occurs (just as it did last week), I am reminded that investors generally react in a way that surprises me.
As last week’s market tumble occurred, I expected to be overwhelmed with client phone calls and emails expressing the need to review their existing investment accounts as soon as humanly possible. As the week moved forward I was reminded that my inital expectations were generally incorrect. It became more and more apparent to me that most investors had reached the point where fear had shut down any desire to actually look behind the curtain of their porfolios.

I constantly remind clients that ignoring a problem will not make it go away. It’s very important to have a decent understanding of the risk/reward relationship of your investments. Measuring tolerance for downside risk is especially important, and that’s the type of volatility that can keep you up at night. And once that is evaluated, it’s important to coordinate your investments with your own personal risk tolerance at least once a year.
If you’d like a free, no-obligation evaluation of your current portfolio and/or risk tolerance, please contact us at





Advisory Services Offered Through Spark Asset Management Group, Inc. a NC registered RIA.  There is no relationship between Spark Asset Management Group, Inc. and JRL Financial Group, Inc.  Spark Asset Management Group does not offer tax or legal advice.

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